Luc Lac × Rieslingfreak

A limited-edition wine label created for the launch of Luc Lac, a Vietnamese and Southeast Asian dining concept in Brisbane’s Queen's Wharf.

Rieslingfreak’s numbered release system became the starting point for No. 888 — an exclusive Riesling made for Luc Lac and poured across Ghanem Group venues. The label used Luc Lac’s jade green, with a curated tiger artwork and layered typography to connect the wine back to luck, fortune and the venue’s wider brand world.